Forward is the marketing services company of the Group; pioneers within the dot com era and a leading player within the European travel industry. We offer media and content activations to thousands of brands across the world whilst operating as a department of lastminute.com since its launch, over two decades ago. Forward was founded as an independent company within the group to broaden our reach and product offering
We are a group of travel marketers who help brands design and activate content rich and data driven campaigns that drive measurable impact.
We offer access to unique traveller audiences on owned, operated, social and connected programmatic media.
Forward proudly represents the group’s marketing and media proposition, encompassing four business divisions that combined form a digital power-house with a modern, hybrid model, as a brand, a publisher and a media agency all in one.
We work with thousands of travel brands across the world to activate content-rich digital marketing campaigns that drive measurable impact
Our Publisher Proposition
We offer a portfolio of capabilities that enable travel brands to create awareness of their destination across the web.
Our media planning and buying teams use state of the art technology to connect brands with audiences in a transparent, cost effective way.
Our Booking Engine
Our OTA offers the ability to transact on traveller demand, so people can engage and then buy their holidays on our platforms.
Our Content Creators
Our Content teams bring together understanding of media channels with creative and production capabilities.
Our Consulting Partners
We bring all of these capabilities together to help our clients win share of voice and conversion in the digital marketing space.
Connect with us.