Forward / audience

We bring to life our proprietary data into thousands of dynamic audiences, reaching over 60M unique travellers worldwide and millions more through programmatic and social media.

Our travel audiences

We bring content to life through flawless travel influencer activations that combine our in-house content production team with a strong influencer community, uniquely sourced and managed by our travel experts.

Family odysseys

Weekenders

Silver surfers

Business travellers

City breakers

Couples

Researchers

Groups

…and many more.

  • We bring first party data to life into thousands of dynamic segments delivered on owned and connected media worldwide. We reach over 60M unique travellers and millions more through programmatic and social media.

  • Our travel intent predictive data models enable us to cross our behavioural segmentation with cookie level probability to buy, making our campaigns ever more successful and data driven.

  • We enrich every campaign with insights and real time data to ensure we reach the right audience at the right time, maximising budget and minimising ad wastage.

  • Our data is at the core of our business, it is unique to us and can only be accessed through our platforms and approach. We activate it through sophisticated digital technologies that include a Data Management Platform (DMP), which connects our on site media to our proprietary database, built over the past twenty years.

  • Our media planning and buying team proficiently operates over 10 programmatic platforms that deliver our audiences on owned, operated and paid media in real time, cost efficiently and with measurable and transparent results.


Take a step forward

Connect with us.

Contact

Clerks Court, 2nd Floor, 
18-20 Farringdon Lane, 
EC1R 3AH, London, 
United Kingdom. 

LM Forward Limited registered in England and Wales, Company No: 11855830.
Company belonging to lm group.